It began in 2003 as a concept, as a sort of slogan…“Both is better” meant that you’d be better off hiring Rachel Estrada Ryan because she’s both a published writer and an experienced graphic designer.  If you needed, say, a new brochure or a redesigned website that was both well-written and nice to look at, you wouldn’t have to hire two consultants to help you get there.  You wouldn’t have to juggle two skill sets, or synchronize two schedules; neither would you need to pay the high rates of a full-service agency in order to have that blessedly simple one-stop-shop experience.  What’s more, you’d get unique results, faster turnarounds, and fewer errors.

In the fall of 2010, Both is Better will celebrate its seventh year of making good on these claims.  We’ve done so by creating just about every sort of communications vehicle imaginable for fellow artists, community- and faith-based nonprofits, government agencies and small businesses in Philadelphia and NYC.  Print, web–you name it.

In short, this tiny firm is here to make your next big job a whole lot easier.